- Measure T would have resulted in North Pomona and Phillips Ranch electing councilmembers for the center city and South Pomona. Despite District 5 having over 20% less population than the other districts, District 5 has the second highest number of votes cast out of all of the six council districts. District 6, in north Pomona, has the highest voter population in the area, although this may have been boosted by competitive local races. Measure T received a majority in District 1, yet how would west Pomona feel about Phillips Ranch picking their council person? It is easy to see how passage of this would have led immediately to legal action for violation of the Voting Rights Act.
- Charter reform too complicated? The Charter Reform Commission's changes failed to register with voters. There was a substantial dropoff in votes recorded for this measure, compared to the other measures. For some reason, Phillips Ranch voters (District 5) rejected Measure U in greater numbers than the rest of the city.
- Hotel tax increase fails narrowly: Although unlikely, it could still pass once all absentee and provisional ballots are counted. District 4 (east Pomona) passed the measure while all other districts rejected it in similar percentages. The property transfer tax failed more substantially.
- Why does Phillips Ranch hate the library? In District 5, Measure X failed by a 51-49 margin. Only District 2 (southwest Pomona), where the library is actually located, passed it by the sufficient 2/3 margin. District 6 in North Pomona also notably had reduced levels of support for the library, with a 59/41 split. When you consider that District 5 and 6 comprised 20% and 24% of the citywide vote, respectively, while District 2 only had 12% of the citywide vote, the measure was doomed to failure if people in the outer areas of Pomona don't feel connected to the City. District 5 and 6 are generally more affluent than the rest of Pomona, and for those who need to use a library, the libraries in Diamond Bar, La Verne, and Claremont are closer to them than Pomona's. County libraries don't have the historic breadth of Pomona's, but they are much better at stocking new and popular material than the Pomona library.
How was the campaign in Phillips Ranch? How was the campaign in general? While my Pomona residence received door knockers and canvassers for some of the mayoral candidates and John Mendoza, there did not appear to be any mailers or canvassers for the library tax. The campaign seemed to be yard signs (who don't vote), articles in the newspaper, and neighbors talking to each other, which works great in areas which support the library. Although there was no organized opposition, there was the sentiment out of many people that libraries are a non essential service and that Pomona could mooch off other cities' libraries. How did the pro-library tax people counter that perception? For those in Phillips Ranch, did you see people talking about the library tax?
Later we'll look at the mayor's race and individual council races by precinct. You can review the citywide results by district here.